Technical Lead (Full Stack Developer)
Sekenkoum Real Estate LLC · Dubai, UAE
Architected full CRM platform, engineered SEO strategy eliminating paid ads, and led team sprint planning across full SDLC.
Available for Full-Time Roles · Dubai, UAE
Engineering Fast,
SEO-Dominant
Web Platforms
I'm Pradeep Oorakkattil — Technical Lead and Full-Stack PHP Engineer based in Dubai with 10+ years of experience architecting scalable web platforms, driving organic lead pipelines, and delivering measurable Core Web Vitals performance.
About
Technical depth
meets business impact
I'm a Technical Lead and Full-Stack PHP Engineer based in Dubai, UAE, with over a decade of experience building scalable web platforms and data-driven SEO systems for competitive markets — particularly the Dubai real estate sector.
My work sits at the intersection of engineering and business strategy: I don't just write code — I design systems that eliminate paid acquisition dependencies, improve conversion rates, and create compounding organic growth. At Sekenkoum Real Estate, I engineered an SEO pipeline that generates 2–3 qualified leads daily at zero ad spend, saving over AED 20K/month.
I'm currently open to senior technical roles in Dubai and the UAE — particularly where web performance, SEO architecture, and full-stack engineering intersect with real business outcomes.
Career Timeline
Senior Web Developer
Jasper Micron · Dubai, UAE
Drove 30% e-commerce conversion uplift and reduced MySQL server load by 25% across 6+ production platforms.
Senior PHP Developer
Rainhopes · Kochi, India
Engineered a proprietary MVC PHP framework boosting team efficiency by 40%; managed full SDLC for 10+ websites.
B.Tech — Computer Science & Engineering
University of Calicut, India
Foundation in algorithms, software architecture, and systems engineering.
Impact by the numbers
Results that
move the needle
0%
E-commerce conversion rate increase across 3 major platforms
0%
Reduction in customer acquisition cost via organic SEO
0%
Team development speed increase through custom MVC framework
0K+
AED saved monthly in paid acquisition via organic lead engine
Technical Skills
Full-stack depth,
SEO-first thinking
Ten years of hands-on engineering across backend systems, frontend interfaces, SEO architecture, and database performance. Based in Dubai, deeply familiar with the UAE digital landscape.
Leadership & Engineering Management
Backend Development
Frontend Development
SEO & Performance Engineering
Database & DevOps
Selected Work
Projects that
drove outcomes
⭐ Featured Case Study
Real Estate SEO Lead Engine — Sekenkoum
Built end-to-end Dubai property SEO strategy from scratch targeting high-intent buyers and investors — eliminating 100% of paid ad dependency and creating a sustainable organic pipeline.
+2-3/day
Qualified real estate leads generated organically
-60%
Customer acquisition cost reduction
AED 20K+
Monthly paid ad spend eliminated
90+ CWV
Core Web Vitals score achieved post-rebuild
Problem: Sekenkoum relied entirely on paid advertising for lead generation — a costly, unsustainable model with zero brand equity accumulation.
Solution: Complete website overhaul combining technical SEO architecture, content strategy targeting Dubai property buyer intent, Core Web Vitals optimization, and CRM-integrated lead capture.
Laravel
MySQL
Technical SEO
Ahrefs
GA4
Core Web Vitals
Read full case study →
🛒 E-Commerce
E-Commerce Platform Optimization — Jasper Micron
Revamped 3 production e-commerce platforms (cake shop, hand tools, liquid handling) with advanced PHP logic, UX redesign, and payment gateway optimization.
+30%
Conversion rate increase across all platforms
-25%
MySQL server load via query optimization
PHP
MySQL
UX Design
Payment Gateways
🏗️ CRM / ERP
Full-Stack CRM Platform — Real Estate Operations
Architected and delivered a comprehensive CRM covering lead management, employee workflows, task tracking, and project pipelines — replacing 3 legacy manual processes.
+35%
Estimated operational efficiency improvement
3 legacy
Manual workflows fully eliminated
Laravel
Vue.js
MySQL
REST API
Technical Expertise
Why performance
& SEO must coexist
Core Web Vitals Engineering
Optimized LCP, CLS, and FID scores to 90+ through critical CSS inlining, lazy loading, and asset optimization — directly improving search rankings.
Technical SEO Architecture
Entity-based SEO strategies, schema markup, internal linking siloing, and crawl budget optimization for competitive real estate keywords in Dubai.
Scalable Backend Systems
Laravel-based platform architecture with Redis caching, optimized MySQL queries, and CI/CD pipelines designed for production reliability and growth.
Organic Lead Generation
Data-driven content and technical SEO pipelines that generate consistent inbound interest without paid acquisition — compounding ROI over time.
seo-audit.json
// Core Web Vitals Audit Results { "url": "sekenkoum.com", "lighthouse": { "performance": 94, "seo": 97, "accessibility": 96, "best_practices": 95 }, "vitals": { "lcp": "1.8s", // ✓ Good "cls": 0.02, // ✓ Excellent "fid": "45ms" // ✓ Good }, "seo_impact": { "organic_leads_daily": 2.7, "paid_ad_spend": "AED 0", "cac_reduction": "60%" } }
Thought Leadership
Insights from
the engineering floor
Why Dubai Companies Are Hiring Web Developers for Hybrid & Remote Positions
The Dubai tech hiring landscape has shifted dramatically. Here's what's driving demand for skilled web developers and what companies are actually looking for in 2024.
Read article →Why Most Dubai Business Websites Fail Core Web Vitals (And How to Fix It)
After auditing dozens of UAE business websites, I've identified the 5 most common performance failures. Here's what they are and the technical solutions that actually work.
Read article →How I Generated 2–3 Qualified Real Estate Leads Daily Without Spending on Ads
A deep-dive into the technical SEO and content architecture that powers a zero-ad-spend organic lead engine for a Dubai real estate company.
Read article →Get In Touch
Open to the right
opportunity
I'm currently exploring senior full-time roles in Dubai and across the UAE — particularly in product companies, digital agencies, and tech-forward businesses where engineering depth and SEO thinking create real competitive advantage.