Real Estate - website performance report
Poor Mobile Performance Killing Search Rankings
The real estate platform was failing Core Web Vitals on mobile — the primary device for property discovery in the UAE. Slow LCP, high CLS, and render-blocking resources were suppressing organic rankings and creating a frustrating experience for mobile property hunters.
Systematic Audit, Diagnosis & Optimisation
Conducted a full mobile performance audit using PageSpeed Insights, Google Search Console, and Lighthouse — mapping every failing metric to its root cause. Delivered prioritised remediation: image pipeline overhaul, render-blocking removal, asset optimisation, and server response improvements.
Passing CWV, Faster Pages, Better Rankings
Achieved passing Core Web Vitals status on mobile across key page templates — property listing pages, property detail pages, and the homepage. Improved Lighthouse mobile performance scores and reduced LCP times on critical high-traffic pages.